Background:
Title Resources Group is the underwriter built for the real estate industry, licensed in 35 states and the District of Columbia. Established in 1984, the company has since consistently operated profitably without a net operating loss in any fiscal year. With a mission to provide knowledgeable and responsive underwriting solutions, TRG is dedicated to growing lifelong relationships and maintaining quality through integrity and financial stability.
Involvement:
I developed the new logo in alignment with the business’ desire for a brand identity that accurately represents the company’s drive towards the future. The logo icon is made up of 5 arrows that come together to form a star which references the old Title Resources Group logo and maintains their established brand recognition. In expanding upon the logo, I pulled the arrows out of the star to further emphasize forward motion and set Title Resources Group apart as a driving force in the real estate industry.
